I've talked to a person that is familiar with this business between Canada and China. He works for a clothing company and goes to stores like Walmart. They promote things like shoes, and clothes. He makes a survey of groups of persons to whom he will sell these things to. He determines the colour, model, sizes, etc. He also determine the group of people who will make sale. This poll is between the middle-class workers, this determines the type of clothing that will go into sale.
Then he goes to China where there are two companies with whom he does business. In China, he speaks with the company president and managers. He shows the kind of clothes you want me to make, quantity and delivery time clothes, he reverts back to Canada where he begins to target advertising to you in this case would be the workers, although other groups were motivated to make the purchase of these products. Then he returns to China to review the products that he will bring, always being such good products.
Thus, many companies and countries worldwide, do business with China. Thus, China has become competent in the country not only on clothes but also technology, food, etc. The workmanship China goes better day by day and her infrastructure is quite good, allowing excellent development in the commercialization of all products.
Now many companies worldwide, can easily and quickly acquire their product and making it through Chinese companies. In this way, each company takes good carnings and also China improves its quality workmanship and profits, acquiring the targets proposed in the marketing and sale of products.